NOSTALGIC PACKAGING
A series of packaging inspired by locations that are nostalgic to me in London. Inspired by my love of the Chinatown Bakery which evokes childhood memories of my upbringing in Hong Kong. The logo is a visual interpretation of the chinese character ‘家’ meaning ‘home’ and having the radicals of a roof and pig. I used the roofed pig imagery to represent scenes from my childhood with my parents. The blue details are inspired by chinese ceramics and I applied them to the six locations to produce uniform branding.
